Here to see a list of Chrysler Sales Literature
Chrysler Corporation created and published various kinds of automobile Sales Literature to show off their exteriors, interiors,
styles, accessories and options to the general public. They depicted Chryslers in contemporary settings it thought would appeal to the American
public, and clothed their contented Chrysler owners in styles of the times. Most automobile Sales Literature has large color pictures and text
explaining the various choices available for that model year, along with information about colors available and general specifications of the
engine, dimensions, etc. Not only is automobile Sales Literature fun to collect and to show with your car, but also, it can give you a useful
overview and details for restoration.
SALES BROCHURES: These are automobile
brochures which can be from 4 to approximately 100 pages which open like a book and are
profusely illustrated. The "Prestige" brochure is the largest and most exciting
brochure printed for that model year. Some brochures will be specific to only one model of
automobile, some will cover the full line for that model year, and some will cover
SALES FOLDERS: These unfold like a
map. Fully open, they become one large two-sided piece. When fully open, they may be
suitable for framing. Like sales brochures, some folders will cover only one model
and some will cover the full line of automobiles in that model year.
PRESS RELEASES: These consist of typed
promotional pages explaining what was new and exciting in automobiles for that model year.
Frequently, the typed pages are packaged with 8 x 10 inch black and white glossy photos of
the car or cars being promoted. The information in these Press Releases was communicated
to the public, but the Press Releases themselves were sent to television and radio stations and
not handed out to the general public. They are rather rare because they were frequently
read then thrown away.
POST CARDS: These are colorful promotional
pieces which vary in size and sometimes depict only one model, sometimes the full line of
automobiles for the model year. We have been able to find many postcards that are brand
new and have never actually been put in the mail.
POSTERS: These will be of varying sizes,
some of heavier stock paper than others. Some will be brand new, others will have seen
some use on a dealer's wall. All will be suitable for framing and hanging.
ANNUAL REPORTS: These were published
every year by Chrysler Corporation. In addition to financial information about
the corporation, they included the plans and projections for the next model year.
Frequently, they contain a description, along with illustrations, of the specific
automobiles which will be coming out in the next model year.
SAMPLE PAGES OF
CHRYSLER SALES BROCHURES ARE SCANNED IN BELOW
Inside Page in 1927 Chrysler "70" Sales Brochure
Custom Imperial Eight Convertible Sedan Page in 1933 Chrysler Sales Folder
Town and Country Convertible Coupe Page in 1947 Chrysler Sales Brochure
Segment of 1956 Chrysler Sales Folder
Cover of 1964 Chrysler Sales Folder
Landau Roof Cordoba Page in 1975 Cordoba Sales Brochure